Buying direct from The Early Learning Centre Toy Store website saves you money. With the The Early Learning Centre bulk-buying power The Early Learning Centre cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. The Early Learning Centre customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to The Early Learning Centre and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at The Early Learning Centre Online.

At the The Early Learning Centre Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible The Early Learning Centre range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at The Early Learning Centre, UK:

The Early Learning Centre Home Page Puzzle Trax TrainHeader &Amp; WandPush Rattle &Amp; RollDiving AdventureTp Washington Trampoline - 14ftCreate A Night SkyVehicle Pop Up Ball PitKeepsake Box KitMedium Uv Suit - PinkThomas &Amp; Friends - SaltyWave PoolBee RattleSowThomas &Amp; Friends - Percy The Small EngineCastanetsChunky Stacking BlocksCash Register &Amp; ScannerMonster Snap GameCsi Fingerprint Examination KitKids Love To Dance CdGeomag Dynamic Master SetFinger Paints - StandardBlossom Farm Pogo Puppy BlanketAlphabet BingoTouch And Feel Bugs Lift Out PuzzleRemote Control SubmarineForest Friendly Colouring PencilsRosebud Dolls HouseShape Sorting BusLunar Jim Moon Explorer Rover

All The Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of The Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with The Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout The Early Learning Centre website you'll discover a number of awards The Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and The Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the The Early Learning Centre difference for yourself, at The Early Learning Centre website - you won't be disappointed.

Baby IQ Baby's 1st Word DVD, at Early Learning Center
From The London Symphony Orchestra, these DVDs and CDs use music and images to stimulate and inspire your baby. When you watch Baby IQ together, you can help your child think, respond and enjoy.

Thomas & Friends Letter Engine, at The Early Learning Center
Teaches letters, phonics and words with Thomas and friends. With six fun play modes.

Leappad Plus Disney Princesses Book, at Early Learning Center
Get swept away by the magic of Disney's princesses! Help a friend with Snow White and the Seven Dwarfs, dress up and dance the night away with Cinderella and take the plunge with Ariel in a fantastic undersea adventure. Designed for use with the LeapFrog LeapPad Plus Writing System.

Peek-A-Boo Garden, at The Early Learning Center
Garden creatures pop up when knobs are twisted, pushed, pulled or turned.

Tower Of Doom, at Early Learning Centre
Terrifyingly fabulous castle,with lots of levels to explore and battle on, and plenty of corners for baddies to hide around. With a working drawbridge, a slide to eject weakling knights down, and a dark dungeon underneath to imprison captured knights, or keep beastly monsters.

Megabloks Maxi 100 piece Tub, at ELC
Large storage tub with 100 large MaxiBlocks in bright colours. Great for creative building, stacking and knocking over. H37 x W44 x D35 cm.

Magic Maize Starter Kit, at ELC.co.uk
Everything you need to get started on your Magic Maize creations. Includes scissors, sponge bowl, card, six picture cards and plenty of Magic Maize.

Wooden Castanets, at ELC
Have fun "clacking" along to your favourite tunes with these brightly coloured wooden castanets.Colours may vary.

Junior Loader, at Early Learning Center
A great value chunky plastic Loader for indoor, outdoor, or sand play fun.

Roary Remote Control Car, at Early Learning Centre
Remote control Roary with steering wheel to send him forwards, backwards, left or right. With sounds and phrases. Requires 2 x AAA batteries, not included.

Blossom Farm Light Up Cot Pal, at Early Learning Center
Soft and friendly two-in-one puppy hangs on the side of the cot. His nose glows when his ear is pressed. Unfold the puppy's body and he becomes a soft cushioned playmat for even the youngest baby to enjoy some floor time. Requires 3 x C batteries.

Natural Artist Yellow Paint, at ELC.co.uk
This bottle is made from PET plastic (a plastic that is easy to recycle). 25% of which is recycled PET. This bottles can be washed out and taken to your nearest recycling centre.

Horrible Science Disgusting Digestion, at Early Learning Centre
For kids with an unhealthy appetite for bodily functions. Here they can indulge in some truly stomach churning experiments as they explore the inner rumblings of their digestive systems. How about squelching sick from a fake stomach? Or emptying a bursting bladder? Or (ugh) squishing a fake number two through a gruesome gut?<br><br>With the aid of a few household bits and pieces this is fun, smelly, disgusting but ultimately educational entertainment. <br><br>The 32 page Top Secret Lab Booklet is stuffed with gross experiments and foul facts.

Jolly Phonics Puzzle, at Early Learning Centre
Slot-together puzzle with pictures to liftout, revealing the matching word.

Painting Station, at Early Learning Centre
Paint blocks. stencils, sponges, rollers, brushes and paper in a case that doubles as a playmat.

Doll's Mansion, at Early Learning Centre
Luxury dolls' house in a big scale that's really comfortable for little hands. Everything is made from sturdy wood and the furniture is included. There's plenty of room for playing with family or friends too.<br><br><i>Dolls available separately. Furniture styles may vary.</i>

Large Bead Frame, at The Early Learning Centre
A beautiful wooden bead frame, spend hours whizzing your beads around the wiggly wires. Encourages problem/puzzle solving.

Wooden Cut & Play Food, at ELC.co.uk
Knife, tray, chopping board and eight cut-and-play foods.

Foam Floor Puzzle, at Early Learning Centre
48 durable foam pieces to create an exciting jungle scene. Can also be used as aplaymat. Available in March.

Baby Links, at ELC.co.uk
Six brightly coloured baby links can be interconnected into a chain and used as a rattle.

Poppy & Hugo Lift Out puzzle, at Early Learning Centre
Lift-out puzzle with touch andfeel pieces on Poppy and Hugo.

Classic Wooden Abacus, at ELC.co.uk
The traditional way to add up, this is great for practising basic maths. Contains 10 rows of brightly coloured counting beads.

Maisy Mermaid Float Tube, at The Early Learning Center
Inflatable fun in thewater with Pirate Pip and Maisy Mermaid

Echo Microphone, at Early Learning Centre
Sing, talk, mumble or call into this crazy microphone and hear your voice echo.

MegaBloks Tow Truck, at ELC.co.uk
Sturdy vehicle with 40 colourful building blocks stored neatly inside. The back door opens and becomes a ramp.

Dolls House Family, at The Early Learning Center
Granny, grandad, mum, dad and two children to potter around your dolls house

Buzz Bingo, at ELC.co.uk
Who will be the first to complete their bingo card? Listen for the different sounds and be the first to complete your bingo card.

Doll House Kitchen Room, at The Early Learning Center
The perfect set for your doll family to plan and cook a meal. Set includes acooker, sink, refrigerator, table with shelves and lots of kitchen accessories.

Doctor's Outfit With Stethoscope, at The Early Learning Center
Crisp doctor's coat with handy stethoscope and mask. Fits doctors up to 116cm tall, coat machine washable.

Alphabet stickers, at The Early Learning Centre
A collection of alphabet stickers to create words and fun messages

The Early Learning Centre develop toys with care to bring out the very best creativity and inspiration in children. When The Early Learning Centre design toys ELC work closely with experts, child psychologists and children themselves. Together The Early Learning Centre make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, The Early Learning Centre Direct offers you the convenience and choice of home shopping, from the The Early Learning Centre website. To ensure your safe-shopping experience at The Early Learning Centre, you can also rest assured that The Early Learning Centre use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, The Early Learning Centre will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!