Much more than simply just another toy store, ELC UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, ELC produce some of the most fun and creative toys that you can buy. When you shop online at ELC you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at ELC: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

ELC Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at ELC is lots of fun - and you're sure to want to go back again and again!

Exciting features at ELC website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, ELC also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' ELC toys throughout themed playzones.

ELC also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, ELC have over 50 international stores in 13 countries worldwide, with more opening all the time.

All ELC toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of ELC toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with ELC in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout ELC website you'll discover a number of awards ELC toys have recently won, voted for by Right Start and Mother and Baby magazine, and ELC's commitment to providing safe, affordable, fun and educational toys is clear. Discover the ELC difference for yourself, at ELC website - you won't be disappointed.

Thomas the Tank Engine Book, at ELC.co.uk
A 12 button fun Thomas sound book

Happy Birthday Thrilling 3s CD, at Early Learning Centre
This thrilling collection of songs has been especially brought together for a wonderful little boy or girl for their third birthday. You can also write a special greeting inside the booklet making this CD a fantastic card and present combined<br><br><b>Track Listing</b><br><br><ul><li>Happy Birthday To You</li><li>The Farmer's In His Den</li><li>Michael Finnegan</li><li>Old King Cole</li><li>Yankee Doodle</li><li>Five Little Speckled Frogs</li><li>Never Smile at a Crocodile</li><li>Yellow Submarine</li><li>Hide and Seek</li><li>The Grand Old Duke Of York</li><li>Cock A Doodle Doo</li><li>Five Fat Sausages</li><li>Tom Tom The Pipers Son</li><li>Wheels On My Bike </li><li>Aiken Drum</li><li>One Man Went To Mow</li><li>One Potato Two Potato </li><li>Oh I Do Like to be Beside the Seaside</li><li>Pop Style Medley(Happy and you Know It / This Old Man / Skip to my Lou / Gimme Crack Corn / The Big Ship Sails / 10 Green Bottles / 12345 / Happy and you Know It)</li><li>Happy Birthday To You</li><ul>

Cool Keyboard, at Early Learning Centre
Packed with features, this keyboard can create all sorts of sounds. Your child can play tunes with the 24 keys, add rhythms, pick instrument sounds, record tunes and play them back.

Wooden Art Easel - Pink, at Early Learning Center
A double sided wooden art easel with a chalkboard on one side and a wipe clean white board on the other. Comes with a paper roll, magnets and a storage tray. H104 x W58 x D31cm. Folds flat for easy storage.

Dream Town Rose Petal Cottage, at Early Learning Centre
Your child can play inside thecottage, or open it up to make a big play space. One half fits neatly inside the other for storage. The cottage comes with a hob and oven unit.<br><br><b>Home delivery only</b>

Snowflake Fairy 3-4 Years, at Early Learning Center
White (with a hint of pink) dress with wings,

Thomas & Friends - Cranky The Crane, at Early Learning Center
Twist one wheel to turn Cranky's head, and the other to lift and lower his magnetic cargo.

Pink Batteries AA 4pack, at ELC
Pink batteries.

VTech 9v Adaptor, at ELC.co.uk
Save batteries by using the VTech adaptor to plug V.Smile into the mains. Can also be used with other VTech products featuring an adaptor socket.

Colour In Cards, at ELC
Pack of 10 Christmas cards in 5 designs to colour in and send to your friends.

Street Mouse - Red, at The Early Learning Center
Put the whiz into computer whiz kid. A cool little run-around that is actually a fully functioning 800 dpi optical mouse. With left and right click buttons and a scroll wheel, its cool curvy styling and sculpted body are perfect for negotiating the twists and turns of the web. <br><br>The original Street Mouse has alloy style wheels, tinted windows, working blue LED headlights and tail lights and plugs into your computer via a PS2 or USB port. No mouse mat needed.

LeapPad Learning System - Blue, at ELC.co.uk
The books magically come tolife with talking voices, characters, silly sounds and exciting games. Builds literacy, numeracy, fine motor and phonics skills through interactive reading and fun games. New slimline design flips shut. With easy carrying handle. Includes interactive book and ear hooks.

Flower Pop up Camper Tent, at Early Learning Center
This flower pop up camper tent is ideal for indoor or outdoor play. Compatible with the ELC tunnel.

Pink Soft Ball Pack, at The Early Learning Center
Pack of three small soft balls.

Inflatable Dino Kingdom Playmat, at ELC
Colourful Jurassicplaymat, with inflatable land features and dinosaurs. Great for creating prehistoric adventures.

Baby Max White Doll, at Early Learning Centre
He laughs, cries, sucks his bottle and sleeps just like a real baby. Comes with bottle, pillow, comforter and blue removable sleepsuit. Height 46cm.<br><br>Unfortunately the free cradle offer advertised in the catalogue has been discontinued due to lack of stock availability

Thomas & Friends - Rescue Hospital, at Early Learning Centre
Press the Helipad and out pops the ambulance. Includes helicopter and ambulance. A great addition to your Thomas & Friends collection.

Lots Of Loops, at ELC
This brightly coloured loopy rattle with teether sections will amuse little ones.

Touch And Feel Blossom Farm Lift Out Puzzle, at Early Learning Center
Chunky and textured animal pieces with extra large handles.

High School Musical Dance Mat, at ELC.co.uk
All the High School Musical kids have "Got the Moves!" and now you can too! The dance mat features 4 of the most popular songs from the movie with pre-programmed routines. There are 3 different levels of difficulty for Beginner, Star and Superstar! The easy to follow lights on the console help you dance! Requires 4 x AA batteries (not included).<br><br>H 275 x W 400 x D 100 mm

Jolly Phonics Book 6, at The Early Learning Center
Fun activity books get reading and writing skills off to a flying start. Book 6of 7.Jolly Phonics is a fun, multisensory way to learn the sounds that lettersmake and how to put them together to build words.

MegaBloks Tow Truck, at Early Learning Center
Sturdy vehicle with 40 colourful building blocks stored neatly inside. The back door opens and becomes a ramp.

Thomas the Tank Engine Xylophone, at The Early Learning Centre
Read and play this musical book.

Non Slip Bath Mats, at The Early Learning Center
6 bright sea creature non slip bath mats.

The Beano Comic Maker Kit, at The Early Learning Center
Let your little menace get creative with this complete Beano comic maker kit. <br><br>All the essentials are here, including ready-printed backgrounds, sticker sheets of characters and speech balloons, and a selection of pens and pencils. Your child just needs to add imagination to fashion their very own comic book.<br><br>With all the Beano’s famous characters represented in a variety of action poses, your child is given a helping hand towards building their own stories. <br><br>There are also speech bubbles to write, and backgrounds to colour in, so this kit will put all their artistic skills to the test. Now they’ll be begging to read you a bedtime story.<br><br>Comic approximately 22cm x 31cm

Forest Friendly Crayon Holder, at ELC
Store crayons in this clever little snail's shell. Made from forest-friendlywood, the snail contains 30 crayons.

Butterflies And Flowers Kit, at Early Learning Centre
Make 2 sparkly butterflies and 2 colourful flowers with this complete kit.

HappyLand Village Fire Station, at Early Learning Center
With fire engine, fire chief's car, 5 figures, road sign and station cat. Makes sounds. A great addition to your HappyLand collection.

Glue - Rollerball, at The Early Learning Centre
Ideal for sticking paper and card.

Mobile Space Base, at ELC
Explore the moon with this mobile space station. It opens to reveal a room forscientific experiments – or a cup of tea and a nap! Includes two spacemen, adetachable moon rock digger and your own robot.

Why we like ELC, UK:

• ELC UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• ELC prices are always excellent, and ELC customer services are always happy to help!
• ELC has years of experience in its field - the ELC online shopping experience is testament to that.
• The ELC Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at ELC!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at ELC, it's a no-brainer!