Exciting features at Early Learning Centre website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, Early Learning Centre also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' Early Learning Centre toys throughout themed playzones.

Early Learning Centre also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, Early Learning Centre have over 50 international stores in 13 countries worldwide, with more opening all the time.

For over 30 years, Early Learning Centre has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Centre's passion for learning through play and commitment to quality make Early Learning Centre toys as relevant to today's children as those of 30 years ago.

Early Learning Centre is much more than just another toy store, and at the Early Learning Centre website you quickly discover what makes Early Learning Centre different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Centre stand out from all the rest. Whatever you decide to buy from Early Learning Centre - you certainly won't be disappointed!

Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Blossom Farm Crawl-A-Long Roller, at ELC.co.uk
Watch the beanbag spin and the colourful balls bounce around. A wonderful rolling toy to encourage crawling and keep baby entertained.

Singalong Cassette Recorder - Pink, at The Early Learning Center
With chunky buttons and dials for easy use, this machine plays cassettes, has a record function and a microphone for sing-along fun.<br><br>Requires 4 x C Batteries.

Vanity Mirror, at The Early Learning Centre
Elegant wooden mirrordecorated with hearts and flowers, and featuring three drawers for storing precious trinkets.

Hand Bubble Blower, at ELC
(Hand bubble blower shown in girl's hand) Hand-held blower makes billions of bubbles. With dipping tray and bottle of bubble mixture. Colours may vary. Requires 2 x AA batteries.

Folding Trike, at ELC.co.uk
Sturdy three-wheeled tricyclewith extendable, detachable handle for parents to use. Free wheel facility on the front wheel allows trike to be pushed safely. Can be easily folded for storage and transportation, and comes complete with storage bag.

30cm Baby Girl - White Doll, at Early Learning Centre
A 30cm soft-bodied baby doll. Sit her up and he will open his eyes, lay her down and she will go to sleep.

6 Lollydollies, at Early Learning Center
6 wooden dollies to decorate and dress up. Easy to make and great for acting out your favourite stories or fairy tales.

Junior Kickboard, at Early Learning Centre
Lightweight float great for swimming practice.

Mermaid Wonderworld, at Early Learning Centre
Wonderful underwater kingdom for the mermaids to play in. With coral to swim around, shells to sit on, friendly sea creatures to talk to and a glowing palace.

V.Smile Ratatouille Game, at Early Learning Center
Teaches food categories and recognition, counting, number order, colors, puzzles, map reading, cooking methods, motor/drawing skills, directions logical thinking, and patterns. <br><br>Contains two modes of play: Learning Zone and Learning Adventure Teaches core curriculum for the earliest learners.<br><br>Works with V.Smile or V.Smile Pocket Learning Systems

Weigh It Up, at Early Learning Centre
When the numbers balance, the answer is correct! Comes with numbers 1 to 10, which can be easily stored inside the scales.

Bosch Workbench, at Early Learning Center
Fabulous DIY bench with lots of sturdy accessories including, tools, vice, nuts and bolts. (Contents may vary). Height 102cm. Shown with free tool set.<br><br>Requires 2 x AAA batteries (not included)

Baby African Elephant, at ELC.co.uk
BABY AFRICAN ELEPHANT

Scrapbook Kit, at The Early Learning Centre
Children can use this collage album to write their own thoughts and experiences inside. Also comes with lots of different stickers to decorate the pages.

Woodland Fairies, at ELC
Three fairies with their own flower, and a baby fairy on a floral bower for dreamy garden days.

In the Night Garden Story Box, at The Early Learning Center
Collect all the main characters from In the Night Garden with this great gift pack. Includes Blanket Time Igglepiggle, Makka Pakka, Upsy Daisy and the Tombliboos.

Baby Rainmaker, at The Early Learning Center
Soothing sounds and gently spiralling colours for baby.

MegaBloks Lil' Fire Truck, at The Early Learning Centre
2 toys in 1 combines vehicle and block play! This sturdy Fire Truck comes with 15 Maxi Mega Bloks in an assortment of sizes and colours and a Block Buddie figurine!

Magic Bopper, at ELC
Bop the floor to push the bopper's other side out, and enjoy hearing the fun sounds.

Mamas & Papas Rocking Horse - Brandy, at The Early Learning Centre
An elegant pony with a soft padded saddle, adjustable stirrups and rosette. Features a traditional shaped head and carved wooden nose.Reins and adjustable stirrups provide added safety and security for enthusiastic riders. Home delivery only.

Fisher Price Smart Cycle Software, at ELC
Software that plug into Smart Cycle for Extended play - Software include: Dora's Jungle Safari, Sponge Bob's ocean adventures, Hot wheels, Barbie, Dinoland (All QUEENS ENGLISH)<br><br>Each game costs £18. Lucky dip surprise.

Heavy Working Vehicles, at ELC
Diecast bulldozer, cement mixer and rescue vehicle,perfect for working on a play building site.

Playballs - Pink, at The Early Learning Centre
100 balls in carry case.Unlike cheaper playballs ours are soft and keep their shape for longer.

Special Little Girls Birthday CD, at Early Learning Centre
A special collection of songs brought together for a special little girl on her birthday. You can also write a special greeting inside the booklet making this CD a fantastic card and present combined!<br><br><b>Track Listing</b><br><br><ul> <li>Happy Birthday To You</li><li>If You're Happy and You Know It</li><li>She'll Be Coming Round Then Mountain</li><li>Sugar and Spice</li><li>Little Topsy Rabbit</li><li>Here We Go Looby-Loo</li><li>Donkey Riding</li><li>My Bonnie Lies Over The Ocean</li><li>Round and Round the Garden</li><li>Five Fairy Cakes</li><li>Mary Mary Quite Contrary</li><li>Little Bo Peep</li><li>There Was A Little Girl</li><li>My Hands Upon My Head I Place</li><li>Bobby Shafto</li><li>Come On and Clap</li><li>Mary Had A Little Lamb</li><li>Horsey Horsey</li><li>Five Little Fairies</li><li>Row Row Row Your Boat</li><li>Happy Birthday To You</li><ul>

Fisher Price Snap & Style Babies Assortment, at Early Learning Centre
An extension to Snap N Style Friends, Babies add a nurturing play pattern withfeeding, bathing and sleeping. Each item comes with a doll, 2 hats and 2babygrows, a softgood piece and nurturing accessory; Caucasion - crib, Hispanic- highchair & Mediterranian - tub.

HappyLand Happy Market, at The Early Learning Center
Stock up on fruit 'n' veg and some fresh flowers at the HappyLand market.

Rosie's World - Ribbons And Curls Salon, at The Early Learning Center
Meet Rosie's best friendLily who runs her own salon. Open up the salon to enjoy getting creative with Lily's hair. Wash at the basin, then style with combs and lots of clips. Get Lily ready for a wonderful party. <BR>Requires 2 x AAA batteries.

Fisher Price Poponz Building System, at The Early Learning Center
As skills develop, kids can build their creativity and imagination even further with PopOnz PRO, an extension of the system that allows preschoolers to easily build more sophisticated and fimilar structures using articulated wall panels, accessories and figures that appeal to the older child. Unique hinged wall panels, PopOnz building surfaces and colourful roof blocks make building easy as 1-2-3.

Easy Grip Scissors - Righthand, at Early Learning Center
Soft grip for little hands.

House Felt Kit, at ELC.co.uk
Includes over 150 pieces of brightly coloured felt and 4 scene boards.

All Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout Early Learning Centre website you'll discover a number of awards Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the Early Learning Centre difference for yourself, at Early Learning Centre website - you won't be disappointed.