All The Early Learning Center toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of The Early Learning Center toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with The Early Learning Center in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout The Early Learning Center website you'll discover a number of awards The Early Learning Center toys have recently won, voted for by Right Start and Mother and Baby magazine, and The Early Learning Center's commitment to providing safe, affordable, fun and educational toys is clear. Discover the The Early Learning Center difference for yourself, at The Early Learning Center website - you won't be disappointed.

The Early Learning Center develop toys with care to bring out the very best creativity and inspiration in children. When The Early Learning Center design toys ELC work closely with experts, child psychologists and children themselves. Together The Early Learning Center make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, The Early Learning Center Direct offers you the convenience and choice of home shopping, from the The Early Learning Center website. To ensure your safe-shopping experience at The Early Learning Center, you can also rest assured that The Early Learning Center use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, The Early Learning Center will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

Buying direct from The Early Learning Center Toy Store website saves you money. With the The Early Learning Center bulk-buying power The Early Learning Center cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. The Early Learning Center customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to The Early Learning Center and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at The Early Learning Center Online.

Green Dino Rescue Car, at Early Learning Centre
Tough vehicles to rumble round the Dino Adventure Set. Requires 1 x AA battery.

Fairyland Bluebell Boot, at Early Learning Center
The fairies have made an old boot into a magical home. Bluebells over the door light up when the tinkling doorbell is pressed. The boot's tongue opens down to become a fairy slide. And there's room inside for the three fairies, gnome and friendly caterpillar. Plus a conker shell swing and a little garden round the back.

Junior Kickboard, at The Early Learning Center
Lightweight float great for swimming practice.

Cut & Play Pizza, at Early Learning Center
Deep-pan pizza to slice and serve, with cutter and scoop.

Cordz Ultimate Art Studio, at Early Learning Centre
Cordz is a totally unique picture making kit using coloured cords and Velcro boards for your children to create their very own works of art. <br><br>Once they’ve made one masterpiece, they can simply pull it off and start the next one – as many times as they like, adding diamonds, rubies or emeralds as they decide exactly what they want.<br><br>Beautiful Butterflies, Fabulous Fish or Fluttery Fairies; anything is possible as your children’s busy fingers get to work. <br><br>

Disney Princess Xylophone, at Early Learning Centre
Interactive book to enjoy and play.

Magnetic Letter Lower Case, at The Early Learning Centre
105 lower case letters in this tub.

Rosie's World - Daisy's Funky Car, at Early Learning Center
Drive Daisy in her cool car.She loves listening to music on the stereo. Daisy can explore anywhere and find the perfect spot for a picnic. Requires 2 x AA batteries.

Rainbow Aquadraw, at Early Learning Centre
Create no-mess colourful pictures with the Aquadraw pen, special paintbrush pen and stampers.

Fairy Teatime Puzzle, at The Early Learning Center
A beautiful fairy scene with glittery and shiny texture to touch and feel. Made from forest friendly paper. Comes in a handy storage tin. 24 peices. Approx size - 700mm x 500mm.

TP Explorer Monkey Bridge, at ELC.co.uk
Clamber up the side, hang from the bars, crawl along the top and really monkey around. This super-sized climbing bridge fits with the TP Explorer climbing frame for some serious fun! With high easy-grip handles. Fits with the Navigator climbing frame when the leg extensions have been added.

Thomas & Friends - Jack, at The Early Learning Centre
The friendliest front loader the island has ever seen, Jack loves his job but needs to be reminded of the quarry motto 'safety first'.

Pencil Grip Animal, at ELC
These fun animal pencil grips can help children when they learn to write or draw.

HappyLand Christmas Set, at ELC
Every HappyLand needs a Santa. With Rudolf, Santa's sleigh and cheerful snowman to make your HappyLand truly festive.

Folding Trike, at Early Learning Center
Sturdy three-wheeled tricyclewith extendable, detachable handle for parents to use. Free wheel facility on the front wheel allows trike to be pushed safely. Can be easily folded for storage and transportation, and comes complete with storage bag.

Water Splash & Slide, at Early Learning Centre
Attach your garden hose using the strap, and create a fantastic water slide in your garden. L495 x W86cm.

Glass Painting, at Early Learning Center
Create designer stationery with this introduction to glass painting. Simply colour in the printed designs with the translucent paints for a stained glass effect.

Quick Chess, at ELC.co.uk
Help your child get to grips with chess with this multi award-winning first chess set. A unique ‘play and learn’ system teaches children the basics in a series of challenging and entertaining games. <br><br>Mastering a piece at a time, they’ll soon know their rooks from their bishops. And by advancing through different levels they’ll build a thorough understanding of this rewarding game of strategy and skill. It’ll be ‘check mate’ before you know it.<br><br>Board approximately 38cm x 38cm.

Wooden Cut & Play Sandwich Set, at Early Learning Centre
Mix and match the fillings to make gourmet wooden play sandwiches.

Non Slip Bath Mats, at Early Learning Center
6 bright sea creature non slip bath mats.

TP Amsterdam Trampoline Safety Surround 10ft, at Early Learning Centre
A superb 10ft trampoline enclosure which provides a safety system for the novice trampolinist, helping jumpers gain confidence because the risk of falling off is removed. Fixes to the outside so the whole trampoline remains available for use. Comprises a galvanised steel frame with lifetime guarantee against rust causing failure, foam/rubber/PVC sleeves and UV stabilised net.

Buggy Activity Center, at Early Learning Centre
Colourful activity centre clips on any buggy to keep baby occupied.

Leapster Disney Princess Game, at Early Learning Centre
Join Ariel and Cinderella in their worlds and play 5 exciting games that teach essential skills. Learning is rewarded as you progress from Little Lady to a Royal Highness! This enchanting educational game features the beloved Disney Princesses in animated activities that teach fundamental early reading and mathematical skills.

Wooden Spoon People, at ELC.co.uk
Enough fabrics, buttons, felt and crazy hair to make 4 fabulous wooden spoon people.

Crayola Colour By Numbers, at The Early Learning Centre
Colour by numbers book contains 6 mini markers & new pictures

7 In 1 Activity Centre, at The Early Learning Centre
Activity-packed triangle featuring clock, alphabet frame, roll for paper, abacus, chalk board, sorting labyrinth and whiteboard.

Echo Microphone, at ELC
Sing, talk, mumble or call into this crazy microphone and hear your voice echo.

V.Smile Baby Learn N Go Driver, at ELC.co.uk
Go for a spin around a town of fun learning! Turn the ignition key, spin the soft fabric wheel, beep the horn, push the accelerator or press the buttons for fun sound effects, melodies and to learn the alphabet, colours and fun driving phrases! Develops fine motor skills as well as providing great sensory stimulation through flashing lights, sounds and textures.

Mini Sizzlin' Kitchen, at Early Learning Centre
Open up the lid to reveal two hob rings: one 'boils' and the other sizzles. Turn the hob over to use the grill that lights up and makes a grilling sound. This great little kitchen comes with pots, play food and utensils.

Echo Microphone Pink, at Early Learning Centre
Sing, talk, mumble or call into this crazy microphone and hear your voice echo.

Why we like The Early Learning Center, UK:

• The Early Learning Center UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• The Early Learning Center prices are always excellent, and The Early Learning Center customer services are always happy to help!
• The Early Learning Center has years of experience in its field - the The Early Learning Center online shopping experience is testament to that.
• The The Early Learning Center Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at The Early Learning Center!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at The Early Learning Center, it's a no-brainer!