Early Learning Center develop toys with care to bring out the very best creativity and inspiration in children. When Early Learning Center design toys ELC work closely with experts, child psychologists and children themselves. Together Early Learning Center make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, Early Learning Center Direct offers you the convenience and choice of home shopping, from the Early Learning Center website. To ensure your safe-shopping experience at Early Learning Center, you can also rest assured that Early Learning Center use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, Early Learning Center will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!

Why we like Early Learning Center, UK:

• Early Learning Center UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• Early Learning Center prices are always excellent, and Early Learning Center customer services are always happy to help!
• Early Learning Center has years of experience in its field - the Early Learning Center online shopping experience is testament to that.
• The Early Learning Center Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at Early Learning Center!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at Early Learning Center, it's a no-brainer!

For over 30 years, Early Learning Center has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Center's passion for learning through play and commitment to quality make Early Learning Center toys as relevant to today's children as those of 30 years ago.

Early Learning Center is much more than just another toy store, and at the Early Learning Center website you quickly discover what makes Early Learning Center different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Center stand out from all the rest. Whatever you decide to buy from Early Learning Center - you certainly won't be disappointed!

Blossom Farm Light Up Cot Pal, at ELC.co.uk
Soft and friendly two-in-one puppy hangs on the side of the cot. His nose glows when his ear is pressed. Unfold the puppy's body and he becomes a soft cushioned playmat for even the youngest baby to enjoy some floor time. Requires 3 x C batteries.

Remote Control Football Playing Robots, at Early Learning Centre
He whirrs, he shoots, he scores. This kit contains all the components required for your child to make a remote-controlled robot that can go forwards, backwards, turn and most importantly: kick a ball. <br><br>First children can discover how to build their own robot and remote control. The parts simply snap and screw together, and full instructions are provided. They can even design their bot a unique jersey. <br><br>Then it’s time for the serious business of football training: you child can practice making the robot turn, pass, dribble and kick smoothly.<br><br>Four-channel infra red remote control means up to four robots can play at once, providing a great team-playing challenge to family or friends. <br><br>Completed robot approximately 16 cm tall.

Forest Friendly Paint Brushes, at Early Learning Centre
Enjoy painting with these four different-size paint brushes made fromforest-friendly wood and natural hair, stored in a recycled cardboard tub.

V.Smile Learning System - Orange, at ELC
Number one selling educational console teaches English, maths, logic, science and more through the TV. With joystick and learning game. Comes with Thomas the Tank Engine game. Requires 4 x AA batteries or 9V adaptor.

Kaleidoscope Camera, at Early Learning Centre
Chunky wooden camera with kaleidoscope lens that makes the world even more colourful and fun. Available from October.

Thomas & Friends - Water Tower, at Early Learning Center
Encourage your child to reenact his or her favourite Thomas tales, or create new adventures by adding this water tower to their Thomas Wooden Railway System. The faux water level rises and lowers as children fill the engines.

TP Explorer Climbing Frame, at ELC.co.uk
Turn your garden into an Adventure Playground and get your little monkeys climbing. The brilliant TP EXPLORER climbing frame grows from toddler height to full height at no extra cost - just by adding leg extensions. The climbing frame is the base unit of the TP Explorer - add extensions to get even more play value. <br><br>Climbing frame at toddler height is 140cm high x 175cm wide. At full height, the frame is 200cm high and 210cm wide.

Nurse Outfit, at Early Learning Center
Smart nurse's outfit with matching hat and detachable cape. Fits nurses up to 116cm tall and machine washable.

LeapFrog Learn & Groove Animal Sounds Guitar, at Early Learning Centre
Musical learning for your little one. Three play modes introduce numbers, songs and animal sounds.

Wooden Counting Pegs, at The Early Learning Centre
Five rods of different heights and 15 coloured beads for counting.

Torch, at ELC.co.uk
Sturdy torch, great forexploring or shadow play. Requires 2 x C batteries.

Bosch Grand Prix Set, at ELC
Carry case with screwdriver andcar kit to build a super racer.Requires 3 x AA batteries.

Acorn Rocking Horse, at The Early Learning Centre
Beautiful rocking horse with round wooden nose, on a traditional bow rocker.<br><br>Soft padded saddle and adjustable stirrups for childs comfort and safety.<br><br>Wooden hand grips for security.<br><br>Features a designer Mamas & Papas metal plaque.Seat height 48cm

Fisher Price Laugh 'N' Learn Puppy, at The Early Learning Centre
This soft, cuddly friend helps baby learn parts of the body with 6 musical games like '' Head, Shoulders, Knees and Toes'' and '' Pat-a-cake''. Two interactive play modes teach the alphabet, colours and more. 10 Sing-along songs, sounds and fun sayings.

HappyLand Country Crossing Train, at The Early Learning Center
Full steam ahead with this engine tender and carriage, sports car, levelcrossing, station, six pieces of track and three figures.

Play Money, at Early Learning Center
Credit card, cheque book, notes and coins.

40 Chunkie Chalks, at Early Learning Centre
In a wide range of pastel colours and white.

WWF Adopt A Wild Dolphin, at ELC.co.uk
This gift really DOES something – and not in a flashing, needs-batteries kind of way. It helps protect the future of real wild dolphins. So it’s the perfect present for an eco-minded child who loves animals. <br><br>The lucky adoptive parent will receive quarterly updates on their bottle-nose dolphin pod who live off the Hebrides. The 12-month adoption pack also includes: adoption certificate, greetings card, dolphin facts booklet and more.<br><br>The supremely soft dolphin is much cuddlier than a real dolphin. So there’ll be warm feelings inside all round – guaranteed.

Street Mouse - Red, at Early Learning Centre
Put the whiz into computer whiz kid. A cool little run-around that is actually a fully functioning 800 dpi optical mouse. With left and right click buttons and a scroll wheel, its cool curvy styling and sculpted body are perfect for negotiating the twists and turns of the web. <br><br>The original Street Mouse has alloy style wheels, tinted windows, working blue LED headlights and tail lights and plugs into your computer via a PS2 or USB port. No mouse mat needed.

Fairy Friends, at The Early Learning Center
Flower swing on alittle meadow, and three gorgeous fairy friends.

Kaleidoscope Camera, at The Early Learning Center
Chunky wooden camera with kaleidoscope lens that makes the world even more colourful and fun. Available from October.

Knapford Station, at Early Learning Centre
Passenger station with two pieces of special switch trackwith realistic train sounds and a microphone for your own announcements.

Croco Rocker, at Early Learning Center
There's plenty of room on this fun, green, plastic rocker.

Make Your Own Coloured Cards, at The Early Learning Centre
A pack of 10 coloured cards and 10 coloured envelopes. Made from forest friendly paper.

Space Shuttle, at Early Learning Centre
The shuttle can be detached for take-off once the trailer has moved it into position.

Train Set Trio, at Early Learning Center
All three units link together magnetically to form one train. Helps to learn about the nagic of magnets.

Design a T-shirt, at Early Learning Center
Personalise a t-shirtwith puffy and normal paints. White t-shirt and instructions included.

I'm Not Scary Book, at Early Learning Centre
This brand-new touch-and-feel title from the author of DEAR ZOO is sure to delight brave young readers. A scritchy-scratchy grasshopper, a shiny beetle and even a slimy snail aren't scary - touch them and find out. However, the creature on the last page, which comes with a big pop-up surprise, may just be scary.

Musical Teethers, at ELC
Muiscal Teether bright and colourful, that has a handle that is easy to grab. Chewable surfaces for when baby is teething and varied textures to revive baby's gums. Plays the familiar tune Old MacDonald.

Wood Train Table, at The Early Learning Center
Sturdy wooden table at perfect playing height. With paintedroad, countryside and coast scenery. H40.5 x W122 x D83cm City Train Set available separately.

Buying direct from Early Learning Center Toy Store website saves you money. With the Early Learning Center bulk-buying power Early Learning Center cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. Early Learning Center customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to Early Learning Center and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at Early Learning Center Online.