All ELC toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of ELC toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with ELC in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout ELC website you'll discover a number of awards ELC toys have recently won, voted for by Right Start and Mother and Baby magazine, and ELC's commitment to providing safe, affordable, fun and educational toys is clear. Discover the ELC difference for yourself, at ELC website - you won't be disappointed.

Much more than simply just another toy store, ELC UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, ELC produce some of the most fun and creative toys that you can buy. When you shop online at ELC you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at ELC: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

ELC Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at ELC is lots of fun - and you're sure to want to go back again and again!

At the ELC Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible ELC range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at ELC, UK:

ELC Home Page Bath Rattle And Roll FriendsTravelling Songs CdBlossom Farm Wrap Around FriendsWooden DrumMusical TeethersAlphabet BingoMusical TeethersSpill Proof Bubble TubTiddler BookClock FaceFisher Price Smart Cycle SoftwareDolls House Studying RoomThomas &Amp; Friends Deluxe Track SignalSweet Princess 3-4 YearsFairy Card SetSponge Painting KitPirate Pip Beach BallLunar Jim Ripple &Amp; ScooterLeapfrog Learn &Amp; Groove Zoo BallTiger CubFisher Price Digital Camera - PinkGiant Number Flash CardsGlow In The Dark SharkReady Mix Paint PinkMini Spade &Amp; RakeRemote Control Football Playing RobotsKeepsake Box KitRoary 2 Jigsaw Puzzles In A BoxJunior LoaderPull &Amp; Go Dragon

Puzzle Trax Town, at ELC.co.uk
Eight piece puzzle with a wind up vehicle. Piece the puzzle together to create a track for your car. Made from forest friendly paper.

Carnival Fairy Wings, at Early Learning Centre
To wear together or by themselves. Fits fairies up to 116cm tall.

Bouncy Balls, at The Early Learning Centre
Classic bouncy balls for hours of fun. Assorted colours, lucky dip!

Cup Cake Doll's High Chair, at The Early Learning Center
A stylish white highchair with trays so your doll can enjoy eating or playing in comfort.

Pencil Sharpener, at ELC.co.uk
A handy little pencil sharpener

Fairy Craft kit, at ELC.co.uk
Make fantastic fairy jewellery boxes, photo frames and decorative door hangers. All comes in a handy storage case.

Giant Number Flash Cards, at Early Learning Centre
These giant double-sided flash cards will help your child learn about counting and basic number skills. Each card has a different photographic image that your child can recognise.

Jolly Phonics Book 5, at The Early Learning Center
Fun activity books get reading and writing skills off to a flying start. Book 5of 7.Jolly Phonics is a fun, multi sensory way to learn the sounds that lettersmake and how to put them together to make words.

Bug & Octopus Rattle Set, at Early Learning Centre
Smiley pair of rattles to keep baby amused. Bendy Bug and Octopus with chewy tentacles.

Wooden Double Maze, at The Early Learning Center
Move the coloured pegs to theirhome corners or enjoy making patterns. Works either way up.

VTech Sort & Learn Car, at Early Learning Centre
Shape sorting pull along car. Shapes activate phrases, shape names and song. Piano keys on front teach colours, play music and change the tempo on the songs. Open the boot to release all the shapes. Pull along cord tucks into battery compartment. Dog swings as pulled along. 2 modes of play teach numbers, shapes, sounds and music, Flashing headlights and visual stimulation.

Forest Friendly Wooden Pens, at ELC
Make writing fun with forest-friendly wooden pens, topped with cute woodlandfigures: rabbit, frog and toadstool.

Jolly Phonics Book 3, at Early Learning Center
Fun activity books get reading and writing skills off to a flying start. Book 3of 7.Jolly Phonics is a fun and multisensory way to learn the sounds thatletters make and how to put them together to build words.

Thomas & Friends - Rolling Crane, at Early Learning Centre
Rolls over the tracks, has a working arm, locking wheels & car with cargo. A perfect complement to your Thomas the Tank Engine set.

Tummy Ache, at ELC
Try not to get tummy ache while make a yummy meal out of bugs and ice cream or pizza and spiders!!!

Fantasy Figures Set 10 Pieces, at Early Learning Center
Bumper pack of detailed fantasy figures, including fairies, witches, queens,kings and dashing princes. The perfect accompaniment to the Fantasy Palace,available separately.

Roary Giant Floor Puzzle, at Early Learning Center
Piece together this 25 piece Giant Floor Puzzle and see Roary and his friends from Silver Hatch.

Aquadraw Thomas Mini Mats, at Early Learning Centre
Simply fill the pen with water and children can aquadraw their favourite Thomas characters in colour. No mess no fuss and it's impossible to go out of the lines, ideal for very young children taking their first creative steps. Scenes magically fade to colour over and over again. Great for travel fun too. Each pack contains 4 different scene cards and 1 aquadraw pen.

Dinosaur Playset (2), at Early Learning Center
The cameraman is hoping to catch a close-up of his own prehistoric star.

Farm Animals, at The Early Learning Center
Six two-piece puzzles in a tin. Match the front and back ends of the farm animals. Great for little hands to place the pieces, and good for boosting vocabulary too.

Electronics Lab, at Early Learning Centre
Spark your child’s interest in electricity and boost their brainpower with this lamp-lighting buzzer-buzzing electronics set. <br><br>Your child can discover how electricity works with this advanced kit, which includes a clear electronics console board with fuses, resistors and much more.<br><br>The helpful full-colour 96-page handbook is packed with safety-tested experiments, such as creating alarm systems and dimmer switches. Also included is the Electronics Lab CD-Rom, enabling your child to perform all experiments on screen.<br><br>As your child grows, they can work through beginners’ and intermediate experiments to the more challenging advanced experiments, which are great fun for grown ups too – so prepare to turn your own dimmer switch off …<br><br>Electronics console L 30 cm x W 25 cm approximately

Lunar Jim Scooter, at The Early Learning Centre
Three-wheeled scooters with wide baseboards for stability and safety and adjustable height handlebars.

Micro Scooter - Pink, at Early Learning Centre
Lightweight micro scooter suitable for children from 3 years

Bath Island Set, at Early Learning Centre
Turn bath time into an exciting adventure with this floating island playset. Comes with 1 x Floating Island, 1 x Water Scoop and 3 x vehicles.

Shopping Basket, at Early Learning Center
Hand basket, ideal for collecting groceries in the shop.

TP Wooden Tower, at Early Learning Centre
Compact wooden adventure playset with fireman's pole, slide, single swing, two-seater glide ride and covered platform for multiple play options. Maximum recommended weight per ride 45kg. Supplied with steel stakes for increased stability. Slide extension available separately.

Cool Keyboard, at Early Learning Centre
Packed with features, this keyboardcan create all sorts of sounds. Your child can play tunes with the 24 keys, add rhythms, pick instrument sounds, record tunes and play them back.

HappyLand Country Crossing Train, at The Early Learning Center
Full steam ahead with this engine tender and carriage, sports car, levelcrossing, station, six pieces of track and three figures.

Kids Love To Sing CD, at Early Learning Center
Just try stopping them, joining in with these classic children's sing-along songs. If You're Happy And You Know It, Sing A Song Of Sixpence, Jelly on a Plate, Polly Put The Kettle On, Hot Cross Buns- they're all here, in 20 child-friendly arrangements. It's an unbeatable soundtrack for children's parties.

Messy Mat - Bugs, at Early Learning Centre
Wipe-clean mat that instantly protects your floor from flying paint, spilt water or dropped felt tips. 90 x 110cm.

Why we like ELC, UK:

• ELC UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• ELC prices are always excellent, and ELC customer services are always happy to help!
• ELC has years of experience in its field - the ELC online shopping experience is testament to that.
• The ELC Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at ELC!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at ELC, it's a no-brainer!