For over 30 years, Early Learning Center has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Center's passion for learning through play and commitment to quality make Early Learning Center toys as relevant to today's children as those of 30 years ago.

Early Learning Center is much more than just another toy store, and at the Early Learning Center website you quickly discover what makes Early Learning Center different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Center stand out from all the rest. Whatever you decide to buy from Early Learning Center - you certainly won't be disappointed!

At the Early Learning Center Online Store you'll find all manner of toys, games, discounts and best-ever prices. From the incredible Early Learning Center range of Baby & Toddler toys to Thomas & Friends, LeapPad systems, Leapster, LeapFrog … and toys from A - Z. Below is just a tiny selection of what you'll find at Early Learning Center, UK:

Early Learning Center Home Page Lunar Jim Crashing Comets CdMagnetic FramesPastel Toaster SetLeapfrog Clickstart Animal Art StudioLeapfrog Baby Counting PalBeautiful Beaded MirrorTurbo Racer New - BlueMini Wildlife TubDeluxe Swing SeatVanity Table &Amp; StoolCarpet Road PlaymatMini Dinosaur TubGlitter CardsFriction Movement HelicopterPainting StationIn The Jungle Cd1st Number Rhymes CdCharlie &Amp; Lola Make &Amp; Play CardsetApron LargeThomas &Amp; Friends - Cargo TransferSoft Stuff Crazy HairDisney Princess Mandala DesignerCool KeyboardRemote Control Police CarScrapbook KitPlanet Protectors - Reef &Amp; Jet SkiWooden CastanetsBob The Builder Whizware GamePink Phone &Amp; Answer MachinePolice Accessory Set

Early Learning Center is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Center offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Center website.

Early Learning Center online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Peek-A-Boo Garden, at The Early Learning Center
Garden creatures pop up when knobs are twisted, pushed, pulled or turned.

Thomas & Friends - Rosie, at Early Learning Center
Rosie is a feisty engine.She loves copying Thomas.

Carnival Fairy Skirt, at The Early Learning Centre
To wear together or by themselves. Fits fairies up to 116cm tall.

Pull Along Phone, at Early Learning Centre
A truly mobile phone for your toddler to pull along. Great for encouraging walking. They can turn the dial, pick up the phone and have a chat whenever they like, just like Mum or Dad.

Space Transpoppers, at ELC
Slot together the pieces to make space vehicles or a rocket. Move the bendy pieces for a great popping sound.

Bedroom Bookcase - Pink, at ELC.co.uk
Sturdy wooden bookcasewith three good-sized shelves for books, toys or whatever you like. With two fabric storage drawers that fit neatly underneathand a hanging hook on each side. H104 x W70 x D31cm. Easy self assembly.

Electronics Lab, at The Early Learning Center
Spark your child’s interest in electricity and boost their brainpower with this lamp-lighting buzzer-buzzing electronics set. <br><br>Your child can discover how electricity works with this advanced kit, which includes a clear electronics console board with fuses, resistors and much more.<br><br>The helpful full-colour 96-page handbook is packed with safety-tested experiments, such as creating alarm systems and dimmer switches. Also included is the Electronics Lab CD-Rom, enabling your child to perform all experiments on screen.<br><br>As your child grows, they can work through beginners’ and intermediate experiments to the more challenging advanced experiments, which are great fun for grown ups too – so prepare to turn your own dimmer switch off …<br><br>Electronics console L 30 cm x W 25 cm approximately

Sweet Princess 5-6 Years, at Early Learning Centre
Softest pink shimmery dress with flower detail at waist, headdress and matching silky bag.

Seal, at Early Learning Center
seal

Swan Carriage, at The Early Learning Centre
Ivory swan with lilac translucent wings and three fairies.

Thomas & Friends - Bertie The Bus, at ELC
Bertie's a happy bus, who is always pleased to collect his passengers.

Singalong Cassette Recorder - Blue, at Early Learning Centre
With chunky buttons and dials for easy use, this machine plays cassettes, has a record function and a microphone for sing-along fun. Requires 4 x C batteries.

Roary Silver Hatch Race Track, at Early Learning Centre
Race battery-powered Roary and Maxi around Silver Hatch, with commentary from Big Chris too. Requires 3 x AA, 4 x AAA batteries, not included.

Thomas the Tank Engine Book, at The Early Learning Centre
A 12 button fun Thomas sound book

Volcano And Earthquake Kit, at ELC
Turn fed up kids into Firedupkids! What could be more fun than building your own<b>erupting volcano</b>? And measuring the tremors of an <b>earthquake</b> (orjust dad snoring)? The volcano can be hand painted then activated, using simple,harmless <b>chemical reactions</b> – just baking soda, citric acid and foodcolouring. Mix them together then stand well back. The <b>seismograph</b>measures and records vibrations on to paper on a rotating drum just like a realone.<br><br>The instruction manual is full of exciting activities, ideas and funfacts.<br><br>Volcano Width 24cm approx. Height 11cm approx.

Touch And Feel Vehicles Lift Out Puzzle, at The Early Learning Center
Big pieces and clear pictures make this a great first jigsaw.

Wobble Toddle Ride, at Early Learning Centre
A walker that converts to a ride-on - so it grows with your child. Features 3 horn sounds, flashing lights and 3 melodies. Also includes shape sorter. Self assembly. Requires 2 x AA batteries

Fly 'N' Go Jumbo, at ELC.co.uk
With pilot, 2 passengers and luggage. Features a 'prepare for take- off' announcement and makes take-off, landing and banking noises. The engines also light up.

Animals Snap Cards, at ELC.co.uk
Pairs of large animal cards for the classic family game. Good for playing together, encouraging fast reactions and helps develop numerical skills.

Baby Max White Doll, at The Early Learning Center
He laughs, cries, sucks his bottle and sleeps just like a real baby. Comes with bottle, pillow, comforter and blue removable sleepsuit. Height 46cm.<br><br>Unfortunately the free cradle offer advertised in the catalogue has been discontinued due to lack of stock availability

Recreation Mats - 4, at Early Learning Center
4 interlocking foam playmats for indoor or outdoor use. Each mat is 62 x 62 cm.

Billy Goat, at Early Learning Centre
Selection of favourites to inhabit the farmyard.

Dolls House Family - Ethnic, at The Early Learning Centre
Granny, grandad, mum, dad and two children to potter around your dolls house

House Felt Kit, at The Early Learning Centre
Includes over 150 pieces of brightly coloured felt and 4 scene boards.

Singalong Cassette Recorder - Pink, at The Early Learning Centre
With chunky buttons and dials for easy use, this machine plays cassettes, has a record function and a microphone for sing-along fun.<br><br>Requires 4 x C Batteries.

My First LeapPad System - Red, at Early Learning Centre
Two great ways to play, with aninteractive alphabet base and interactive book reader in one. Introduces pre-reading and pre-maths skills through fun stories and activites. Enjoy an interactive story then flip the book over for activities, games, music and more.

My First LeapPad System - Red, at Early Learning Centre
Two great ways to play, with aninteractive alphabet base and interactive book reader in one. Introduces pre-reading and pre-maths skills through fun stories and activites. Enjoy an interactive story then flip the book over for activities, games, music and more.

Foam Floor Puzzle, at Early Learning Centre
48 durable foam pieces to create an exciting jungle scene. Can also be used as aplaymat. Available in March.

V.Smile Pocket, at ELC.co.uk
For use on the go or at home on the TV. Teaches school skills through video game fun. Comes with TV hook-up cables and a learning game.

Jingle Bells, at The Early Learning Center
Jingle all the way with this easy-grip rattle.

Early Learning Center develop toys with care to bring out the very best creativity and inspiration in children. When Early Learning Center design toys ELC work closely with experts, child psychologists and children themselves. Together Early Learning Center make sure that all ELC toys are top quality, safe - and above all, lots of fun.

In addition to shopping in store, Early Learning Center Direct offers you the convenience and choice of home shopping, from the Early Learning Center website. To ensure your safe-shopping experience at Early Learning Center, you can also rest assured that Early Learning Center use the very latest technology to ensure that all your personal and credit card details remain completely confidential.

Besides having just about the best selection of toys and games, Early Learning Center will deliver direct to your door, regardless of the number of items in your order. And, if your order is over a certain amount - shipping is absolutely free!