ELC.co.uk UK is the leading toy store in the UK, and now you can enjoy the ELC.co.uk shopping experience online too, at ELC.co.uk Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at ELC.co.uk UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing ELC.co.uk to buy toys and games. See for yourself what ELC.co.uk has to offer, at ELC.co.uk website.

Buying direct from ELC.co.uk Toy Store website saves you money. With the ELC.co.uk bulk-buying power ELC.co.uk cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. ELC.co.uk customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to ELC.co.uk and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at ELC.co.uk Online.

All ELC.co.uk toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of ELC.co.uk toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with ELC.co.uk in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout ELC.co.uk website you'll discover a number of awards ELC.co.uk toys have recently won, voted for by Right Start and Mother and Baby magazine, and ELC.co.uk's commitment to providing safe, affordable, fun and educational toys is clear. Discover the ELC.co.uk difference for yourself, at ELC.co.uk website - you won't be disappointed.

Build It, at Early Learning Centre
Build fantasticrobots – and loads more creations with these great chunky shapes, nuts and bolts. Try a wheelbarrow, trolley, truck, dog, dinosaur or just invent unique designs.

Cup Cake Baby Changing Backpack, at The Early Learning Center
Backpack with nappy compartment, changing mat, bowl and spoon, outfit and hat. Ideal for doll days out.

Fire Accessory Set, at ELC.co.uk
Come to the rescue with essential firefighter tools, including belt, axe, fire extinguisher, torch and megaphone.

Colour Explosion Dial Designer, at Early Learning Centre
Place the design discs on the Colour explosion paper, start drawing, rotate the disc and repeat. Then watch your drawings explode off the paper.

V. Smile Dora Game, at Early Learning Centre
Let’s help Dora and Boots find the missing parts of the Air-Car-Boat-Mobile for Tico before Swiper the Fox gets them first. To find the parts and fix the mobile, kids will use number patterns, match shapes, identify colors, use logic skills, and match animal tracks. Along the way kids will get items to solve problems from Dora’s backpack. To out-smart Swiper and complete the Fix-It challenge, kids must complete 8 games in the Learning Adventure mode. <br><br>The games range from matching shapes to fix the boat, to using logic to cross bridges & move balls. The Learning Adventure games also enhance spatial skills and hand-eye coordination. Four shorter Learning Zone games focus on colours, counting, animal sounds and directions to keep kids on target with preschool skills. <br><br>Teaches spelling, counting, animals, logic, colours, shapes and problem solving. <br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Lioness, at Early Learning Center
Lioness

Street Mouse - Pink, at The Early Learning Center
Put the whiz into computer whiz kid. <B>A cute and cool little run-around<B> that is actually a <B>fully functioning 800 dpi optical mouse.<B> With left and right click buttons and a scroll wheel, its <B>cute curvy styling<B> and sculpted body are perfect for negotiating the twists and turns of the web. <BR><BR>The pink Street Mouse has alloy style wheels, tinted windows, working blue LED headlights and tail lights and plugs into your computer via a PS2 or USB port. No mouse mat needed.

Pirate Pip Float Tube, at The Early Learning Centre
Inflatable fun in thewater with Pirate Pip and Maisy Mermaid

Pirate Pip Theme Ring, at ELC
Splash around in these inflatable rings with padded backs. Choose from a pirate's boat or mermaid's shell.

Ready Mix Paint - Red, at Early Learning Centre
Colourful, washable paint in 284ml bottles.

Enchanted Carriage Set, at Early Learning Centre
Carriage, unicorn, prince, princess and fairy godmother.

Wooden Chairs Pink, at Early Learning Center
These two sturdy wooden chairs are the perfect accompaniment to the pink art table.

V. Smile Bob The Builder Game, at Early Learning Centre
Join Bob the Builder on a very busy day as he makes repairs and hunts for tools! As children help their favourite animated friend, they engage in exciting games and activities that teach key preschool skills like letters, counting, patterns, shapes and more. <br><br>Children help Bob make it through his busy day repairing roofs, painting pipes and finding tools by matching shapes, practicing hand-eye coordination and identifying letters, objects, colors and patterns in six learning adventures. Four shorter arcade-style games, focused on shapes, counting, colors and letter order, keep preschoolers on target with their learning. Providing hours of fun game play, this V. Smile smartridge works with all V. Smile Learning Systems.<br><br>This game is compatible with the VSmile Pocket and VSmile TV Learning Systems, available separately.

Light And Sound Phone, at Early Learning Centre
2 modes of play, 10 notes and 10 tunes and a cord so the phone can be pulled along. Helps to develop hand and eye coordination and colour recognition.

Musical Keys, at Early Learning Centre
Children love playing with keys, and so they'll adore these key-shaped, music-playing teethers.

Christmas Sponge Painting, at Early Learning Centre
Sponge paining kit containing festive shaped sponges and seasonal coloured paint.

Voice Changing Microphone - Blue, at ELC
Comes with voice-changing mode, pitch adjustment and robot sound effects.Requires 3 x AA batteries.

V.Smile Learning System - Orange, at Early Learning Centre
Number one selling educational console teaches English, maths, logic, science and more through the TV. With joystick and learning game. Comes with Thomas the Tank Engine game. Requires 4 x AA batteries or 9V adaptor.

Charlie Cook's Favourite Book, at ELC.co.uk
There's a new adventure on every pageof this brilliant rhyming book.

Roary Remote Control Car, at Early Learning Centre
Remote control Roary with steering wheel to send him forwards, backwards, left or right. With sounds and phrases. Requires 2 x AAA batteries, not included.

Sweet Princess 3-4 Years, at Early Learning Center
Softest pink shimmery dress with flower detail at waist, headdress and matching silky bag.

In the Night Garden Story Box, at ELC.co.uk
Collect all the main characters from In the Night Garden with this great gift pack. Includes Blanket Time Igglepiggle, Makka Pakka, Upsy Daisy and the Tombliboos.

Christmas Sponge Painting, at The Early Learning Center
Sponge paining kit containing festive shaped sponges and seasonal coloured paint.

Play And Learn Robot, at ELC.co.uk
Press the button to hear robot sounds and see lights flash. With parts that click as you move them, and beads to push around.

C Battery 2 Pack, at ELC.co.uk
C battery 2 pack

Enchanted Carriage Set, at Early Learning Center
Carriage, unicorn, prince, princess and fairy godmother.

Snap & Style Flower Girl, at Early Learning Centre
The Flower Girl Fashion accessory is a outfit with basket accessory that willsnap onto all Snap and Style Friends Dolls both exisitng and new. The dress isdecorated with hydrographics and spray ops. The basket has a handle that will bevery easy to slide on the Snapand Style Friend's arm.

Playfood Cans, at The Early Learning Center
An assortment of 18 miniature playfood cans.

Standing Cow, at The Early Learning Center
This standing cow would make a wonderful addition to your farm.

Here We Go Round the Mulberry Bush CD, at The Early Learning Center
35 favourite action and activity songs and rhymes are featured on this 60 minute CD. From simple hand rhymes through to marching songs the album features such favourites as One Finger One Thumb, Hop Skip And Jump, If You’re Happy And You Know It, The Grand Old Duke Of York and The Hokey Cokey.

Exciting features at ELC.co.uk website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, ELC.co.uk also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' ELC.co.uk toys throughout themed playzones.

ELC.co.uk also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, ELC.co.uk have over 50 international stores in 13 countries worldwide, with more opening all the time.