Early Learning Centre is the UK's leading toy retailer for children aged 0-6. As one of the leading brands on the high street Early Learning Centre offers a huge selection of quality, fun and great value toys and fantastic offers on the award-winning Early Learning Centre website.

Early Learning Centre online shop has a fantastic range of products - here's just a sample: Baby Annabell - Barney - Blossom Farm - Cool Kids - Disney Princess - Fimbles - Fisher Price - Flexi Trax - Happy Land - Jolly Phonics - Leapfrog - Lego - Mamas & Papas - Mega Bloks - My Little Farm - My Little Home - Neurosmith - Noddy - Penny Racers - Pudding Club - Showstoppers - Soft Stuff - Star Party - TP - Thomas & Friends - Tigger - Tweenies - VTech - Varta Batteries - Winnie The Pooh - Wooden World ... and lots more!

Why we like Early Learning Centre, UK:

• Early Learning Centre UK has possibly the largest range of quality, brand-name toys and games for your nursery or small children
• Early Learning Centre prices are always excellent, and Early Learning Centre customer services are always happy to help!
• Early Learning Centre has years of experience in its field - the Early Learning Centre online shopping experience is testament to that.
• The Early Learning Centre Website is just so easy to navigate, and to purchase goods - it really is a pleasure to shop online at Early Learning Centre!

Seriously, if you're looking for quality toys and games in the UK - that are both affordable, fun, and educational - then shop online at Early Learning Centre, it's a no-brainer!

All Early Learning Centre toys are rigorously tested to ensure that they comply with the most recent child health and safety guidelines. This means that every one of Early Learning Centre toys are the top quality you'd expect from ELC. The Royal Society for the Prevention of Accidents (RoSPA), also work with Early Learning Centre in the development of ELC toys, so you can be sure that what you buy for your child is nothing short of the very best quality.

Throughout Early Learning Centre website you'll discover a number of awards Early Learning Centre toys have recently won, voted for by Right Start and Mother and Baby magazine, and Early Learning Centre's commitment to providing safe, affordable, fun and educational toys is clear. Discover the Early Learning Centre difference for yourself, at Early Learning Centre website - you won't be disappointed.

Farm Accessory Set, at Early Learning Centre
Farmer, his wife, fences and farm animals.

Wooden Rhythm Maker, at The Early Learning Centre
Wooden tray withclacker, shaker and tambourine.

Wooden Threading Beads, at ELC.co.uk
Ideal for shape and colour recognition, and developing numerical skills. 24 colourful beads for threading.

Pastel Baking Set, at ELC
Everything a play cook needsto make tasty fresh biscuits. With mixer, bowl, spoon, cookies, tray and rolling pin.

The Gruffalo Book, at The Early Learning Centre
A mouse took a stroll through the deep dark wood. A fox saw the mouse and the mouse looked good. Walk further into the deep dark wood, and discover what happens when the quick thinking mouse comes face to face with an owl, a snake and a hungry gruffalo.

Wind Up Duck, at The Early Learning Centre
Wind up your duck and then watch him swim away.Great fun in the bath.

Tower of Doom Character Set, at The Early Learning Centre
New set of four Doom warriors. Detailed characters including a clubman, goblinwith wings, orc and sinister wraith

Voice Recorder Phone, at Early Learning Centre
This phone has a light-up happy face and a record and playback function to stimulate your baby's senses.

C Battery 4 Pack, at Early Learning Centre
C battery 4 pack

Junior Kickboard, at The Early Learning Centre
Lightweight float great for swimming practice.

Easy Grip Scissors - Lefthand, at ELC
Soft grip for little hands.

5 Pack Black Team Knights, at The Early Learning Centre
5 knights in full armour to protect or attack the castle.

Wooden Magnetic Playcentre, at Early Learning Centre
Wooden playcentre with magnetic chalkboard, magnetic letters, paper, chalks and eraser.

Hook And Cutlass, at Early Learning Center
Foam pirate accessories to soften the blow.

Vanity Table & Stool, at The Early Learning Centre
Gorgeous white wooddressing table and stool. With drawer, mirror and two display shelves.

Singalong Cassette Recorder - Pink, at Early Learning Center
With chunky buttons and dials for easy use, this machine plays cassettes, has a record function and a microphone for sing-along fun.<br><br>Requires 4 x C Batteries.

Volcano And Earthquake Kit, at Early Learning Center
Turn fed up kids into Firedupkids! What could be more fun than building your own<b>erupting volcano</b>? And measuring the tremors of an <b>earthquake</b> (orjust dad snoring)? The volcano can be hand painted then activated, using simple,harmless <b>chemical reactions</b> – just baking soda, citric acid and foodcolouring. Mix them together then stand well back. The <b>seismograph</b>measures and records vibrations on to paper on a rotating drum just like a realone.<br><br>The instruction manual is full of exciting activities, ideas and funfacts.<br><br>Volcano Width 24cm approx. Height 11cm approx.

Junior Trampoline, at The Early Learning Centre
Small trampoline with stitched in padded edges so little feet can't get trapped. Soft handles give a good grip. Suitable for use indoors and outdoors. Comes with lifetime guarantee.

HappyLand Water Lily Canal Boat, at The Early Learning Centre
Floating canal boat with separate dog house and detachable lifebelt. The toplifts off to reveal living area.

Wooden Kaleidoscope, at Early Learning Center
Perfect for little explorers! Assorted colours, lucky dip!

Thomas & Friends Toad, at ELC.co.uk
Toad has no time for the insults of Troublesome Trucks and works happily alongside Oliver on Duck's branch line. Toad is always coupled to Oliver so he is facing backwards. Toad also has a sliding brake.

Activity Caterpillar, at ELC.co.uk
Cheeky caterpillar with textures and sounds. Attaches to prams, car seats and buggies.

Poppy Rag Doll, at The Early Learning Center
Soft-bodied rag doll for children to snuggle up to.

Vanity Mirror, at Early Learning Centre
Elegant wooden mirrordecorated with hearts and flowers, and featuring three drawers for storing precious trinkets.

Blossom Farm Chime Ball, at ELC.co.uk
Soft, fabric ball makes a chiming sound when baby moves it.

Sparkling Dragonflies, at ELC.co.uk
They flit, they flutter and now they sparkle too. <br>Never has a dragonfly looked more enchanting than when your child gets to work decorating these beautiful, flying creatures.<br><br>Be as creative as you wish using the glitter, rhinestones and feathers to dress them up. Then once you’ve transformed them into dancing, dangling, disco dragonflies you can then hang them either as a mobile together or on windows or doors to create a magical woodland glen in the bedroom.<br><br>The two large dragonflies measure 30cm across.

Ghost Pirates, at Early Learning Centre
A band of ghoulish pirate figures

Fisher Price Snap & Style Babies Assortment, at ELC
An extension to Snap N Style Friends, Babies add a nurturing play pattern withfeeding, bathing and sleeping. Each item comes with a doll, 2 hats and 2babygrows, a softgood piece and nurturing accessory; Caucasion - crib, Hispanic- highchair & Mediterranian - tub.

TP High Back Baby Swing Seat - Frame Available Separately, at ELC
Swing seat with extra neck support, safety strap and T-bar restraint gives baby a fun-filled, secure ride. Adjustable rot-resistant ropes for all year round use. Eagle swing frame available separately, cat no. 108470.

Peek-A-Bug, at The Early Learning Center
With soft fabric squeaky head and crinkly wings. Your baby can lift the tiny ladybird to reveal a mirror inside. Made from forest friendly wood, fabric removes for washing.Available from October.

Early Learning Centre UK is the leading toy store in the UK, and now you can enjoy the Early Learning Centre shopping experience online too, at Early Learning Centre Online. Discover a vast array of fun toys for babies and young children, with affordable prices throughout, and deliveries made right to your door - shipping on some orders is also free!

Here are just some the the sections you'll discover at Early Learning Centre UK website: Sport & Activity, Baby & Toddler, Let's Pretend, Action & Adventure, Making Music, Puzzles & Games, Learning & Books, Art & Creativity, Character Toys and lots more. It's no wonder that more and more people are choosing Early Learning Centre to buy toys and games. See for yourself what Early Learning Centre has to offer, at Early Learning Centre website.