Much more than simply just another toy store, Early Learning Centre UK toys are focused on safety, fun and education. Working with leaders in child learning and pyschology, Early Learning Centre produce some of the most fun and creative toys that you can buy. When you shop online at Early Learning Centre you're shopping with the most respected brand in its field, and the No.1. store of its kind in the UK.

Look at just a few of the great things you'll find in the Books & Learning section at Early Learning Centre: LeapPad systems - Leapster - LeapFrog - PowerTouch - Learning Games - Counting, Spelling, Writing and Telling the Time - Magnetics - Childrens Books - Parenting books - Equipment for Spies and Explorers - Jolly Phonics - Vtech … amongst much else. You'll also find lots more to explore, with everything from animal puppets and construction kits to Winnie the Pooh, Magic Roundabout, Barney the dinosaur and others.

Early Learning Centre Online also has a great selection of toys from "Thomas & Friends." There are accessories galore for your Thomas & Friends collection and there's even a lovely carry case for them to keep their favourite Thomas & Friends engines safe and sound. Shopping online at Early Learning Centre is lots of fun - and you're sure to want to go back again and again!

Buying direct from Early Learning Centre Toy Store website saves you money. With the Early Learning Centre bulk-buying power Early Learning Centre cuts amazing deals with manufacturers and suppliers and passes on big, big savings to their customers. Early Learning Centre customers know they won't find such good deals and good service at such low prices anywhere else!

Not all online toy stores are the same - click along to Early Learning Centre and experience the difference. Angelina Ballerina, Balamory, Barney, Dora the Explorer, Magic Roundabout, Postman Pat, Thomas & Friends, Winnie the Pooh and more - all available, right now, at Early Learning Centre Online.

For over 30 years, Early Learning Centre has been creating great toys - toys that help develop vital skills, toys that help kids get off to the best possible start, and toys that are tremendous fun! Early Learning Centre's passion for learning through play and commitment to quality make Early Learning Centre toys as relevant to today's children as those of 30 years ago.

Early Learning Centre is much more than just another toy store, and at the Early Learning Centre website you quickly discover what makes Early Learning Centre different from the rest. A true commitment to retailing only the very best toys and games, with a focus on learning through play, makes Early Learning Centre stand out from all the rest. Whatever you decide to buy from Early Learning Centre - you certainly won't be disappointed!

Leapster Noddy Software, at The Early Learning Center
Help Noddy and his friends outwit goblins and put the colour back into Toy Town! Fly into action and complete challenges that help teach letters, numbers, sorting, listening skills and more. Includes multiple skill levels and tailored tutorials.

Puff Pop Up Dragon, at ELC.co.uk
Puff the Dragon lives in the tower. Push him down and then take it in turn to push coloured flags into the castle walls. But take care as Puff could pop up at any time. Up to 4 people can play.

Busy Bugs Activity Bug, at Early Learning Center
Activity Bug squeaks and plays music. With lots of different colours, textures and rattles.

Blossom Farm Buttercup Cow, at Early Learning Centre
Soft fleece plush, press her tummy to hear mooing sounds.

Sakura the Robot, at Early Learning Center
Sakura is your best friend robot. Record your secret and lock it away with Sakura. She knows funny facts and jokes, offers advice and can also give you your fortune! Sakura also dances 5 different dances on her cruiser complete with remote control.<br><br>H 360 x W 160 x D160mm

Ready Mix Paint Yellow, at The Early Learning Center
Brightly coloured paint that is always ready to use. Easy squeeze bottle with non spill caps.

Make Up/Nail Set In Heart Tin, at ELC.co.uk
Beautiful tin with four nail varnish pots,a lip gloss and a set of toe separators.

Battle of Doom Chariot, at Early Learning Center
A warrior and archer head into battle in their chariot, pulled by wild boar.

Wooden Hammer Bench, at Early Learning Centre
Classic wooden bench with 3 coloured pegs for toddlers to hammer.

AA Battery 4 Pack, at ELC.co.uk
AA battery 4 pack

Vanity Table & Stool, at ELC
Gorgeous white wooddressing table and stool. With drawer, mirror and two display shelves.

Horseshoe Magnet, at Early Learning Center
Giant Magnet for metal detecting fun.

Under the Sea Puzzle, at ELC
Fascinating undersea scene plus varied textures to feel. With 24 pieces. Comes in a suitcase tin.

Caterpillar Mega Mover Remote Control Truck, at The Early Learning Center
Big and chunky remote control dump truck to manoeuvre around play building sites, transport toys, then tip them out.

Children's Party CD, at Early Learning Center
With sections entitled Dance and jiggle about, Action time, Farmyard sing-along and Favourites sing-along this 62 minute CD features 26 great partytime action, sing-along and dancing songs such as Birdie Song, The Wizard Of Oz, Head Shoulders Knees and Toes, Old Macdonald and Ten Green Bottles.

Alphabet Bookshelves - Blue, at Early Learning Centre
With two drawers, two book ends and four coat hooks. Self assembly.

Thomas & Friends Collapsing Bridge, at Early Learning Centre
As seen in the popular '' Calling All Engines'' video. Push a button and the Sodar Suspension Bridge collapses. Push the button again to ''fix'' the bridge, and the trains are able to travel once again.

Monkey Puzzle Book, at Early Learning Center
I've lost my mum! Hush Little Monkey, don't you cry, I'll help you find her, said Butterfly. But somehow Butterfly keeps getting it wrong. Will Monkey ever find his mum?

Soft Stuff modelling tool, at The Early Learning Center
Sturdy wooden tools for inventive modelling.

Fantasy Maths, at Early Learning Centre
Family board game with fantasy characters. Ideal for number skills.

Times Tables Challenge CD, at The Early Learning Centre
Lets learn the 2 to 10 times table with this double CD. Listen to and repeat the table, then sing along with the song. Each table is spoken twice and followed by the table song. Each song features sections without the answers so you can have fun whilst learning. Finally, there's the times tabke tests, so you can practice the tables before you take the times table challenge. CD booklet includes written tables. Approx 90 minutes running time.

Funky Beats Keyboard - Blue, at Early Learning Centre
Full of functions, including pre-recorded demo songs, rhythm and drum sounds, and a microphone. You can even record your performances and dance to your own music when you play it back.<br><br>Requires 4xAA batteries (not included)

Skull Island, at Early Learning Centre
Who dares sail into theskull cave? Fierce rocky outcrop with portcullis jaws, platform for pirates to guard, and rickety ladder across to the pirate landing stage. Pirates available separately.

MegaBloks Tow Truck, at ELC.co.uk
Sturdy vehicle with 40 colourful building blocks stored neatly inside. The back door opens and becomes a ramp.

15" Triceratops, at Early Learning Centre
15" Triceratops

Jolly Phonics Book 5, at Early Learning Centre
Fun activity books get reading and writing skills off to a flying start. Book 5of 7.Jolly Phonics is a fun, multi sensory way to learn the sounds that lettersmake and how to put them together to make words.

Ready Mix Paint Orange, at Early Learning Centre
Brightly coloured paint that is always ready to use. Easy squeeze bottle with non spill caps.

Horseshoe Magnet, at Early Learning Centre
Giant Magnet for metal detecting fun.

Nurse Outfit, at The Early Learning Center
Smart nurse's outfit with matching hat and detachable cape. Fits nurses up to 116cm tall and machine washable.

1st Number Rhymes CD, at ELC
This 30 song 60 minute CD is the latest addition to ELC’s hugely successful ‘First’ Range of CDs. These gentle and clear number and counting songs & rhymes have been specially recorded for little ones. Includes Two Little Dickie Birds, One Two Buckle My Shoe, Five Little Ducks and One Potato Two Potato.

Exciting features at Early Learning Centre website mean shopping has never been so easy, quick and fun. You can shop in the comfort of your own home, and at any time of the day (or night). You can have your order delivered to your home, your workplace, or to another address if it's a gift for someone else.

Of course, Early Learning Centre also have more than 200 stores throughout the UK, including 3 fantastic new out-of-town playstores which allow children to ‘playtest' Early Learning Centre toys throughout themed playzones.

Early Learning Centre also run concessions in Debenhams stores, sell selected toys at over 380 Sainsbury's supermarkets nationwide, and at over 200 Boots stores. And because ELC is known and respected throughout the world, Early Learning Centre have over 50 international stores in 13 countries worldwide, with more opening all the time.